Based in Los Angeles by way of Hawaii and Hong Kong, Nicholas is one of the most acclaimed Asian American music video and commercial directors working today. He has directed international campaigns for leading brands like Google, Samsung, Vivo, P&G, Viacom, Timberland, ByteDance, Dewars and Nestle. Working with global agencies as BBDO, Ogilvy & Mather, Dentsu and Iris Worldwide, his films have been recognized by the Cannes Lions, Clios, 1.4 Awards, Citra Pariwara, APAC MMA Smarties and more. In the music world, he is an MTV VMA nominated director having shot videos for Nick Jonas, Blink-182, Sara Bareilles, Bastille, Divine, JoJo Siwa, Jess Glynne, Monsta X and more.

Known for his refined-yet-gritty visual language, Nicholas' films often center on character-driven stories deeply rooted in humanity. His work has been featured in The LA Times, Rolling Stone, Billboard, Variety, The Telegraph, The Independent, Entertainment Weekly, Vogue, Complex, Maxim, Forbes and many more. Nicholas also serves on the Board of Directors for the Chinese Chamber of Commerce Los Angeles, one of the oldest professional associations in the country, heading up their entertainment division whose core mission is to mentor the next generation of AAPI creative talent.

When not on set, Nicholas will be found tearing through the canyons in his cars or motorcycle, creating new recipes in the kitchen or talking watches and sneakers with fellow ‘heads.



AWARDS
Clio Awards 2022 - MTV "Drinking Alone With the Moon" TV Promo Shortlist
Cannes Lions Young Directors Award (YDA) 2021 - Snakehips & Jess Glynne "Lie For You" Nominated for Best Animation
1.4 Awards 2021 - Snakehips & Jess Glynne "Lie For You" WINNER Silver for Best Animation
MTV VMA 2020 - Monsta X "Someone's Someone" Nominated for Best K-Pop Video
Indonesia MMA Smarties 2020 - Nestlé "Anti Manifesto" WINNER Gold for Direct Response / Conversion Category
APAC MMA Smarties 2020 - Nestlé "Anti Manifesto" WINNER Silver for Cross Media Category
Indonesia MMA Smarties 2020 - Nestlé "Anti Manifesto" WINNER Bronze for Cross Media Category
Citra Pariwara Awards 2019 - Nestlé "Anti Manifesto" WINNER Silver for Best Digital Campaign
Panavision New Filmmaker Award - "Real Fiction" WINNER for Dramatic Narrative



SELECT PRESS











Campaign Brief Asia​​​​​​​